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‘Stimulating repeat purchases is not a priority goal of our loyalty program.’ United Colors of Benetton Loyalty Program Manager Ilya Turkin discusses the company’s strategy for the CIS market
Results of 2021: 50% growth, 200 new team members, outcomes and future plans.
Platform Updates: October Digest. Ad Optimization Module Collects Data From Lead Forms, and Stories are Launched With a Ready-Made Template
Key Platform Updates in Q3, 2021
Platform updates in September: Segmented customer advertising for Google, Instagram and Facebook; Redesign of the product page; A shopping list pop-up
Platform updates in August: mobile app integrations, onboarding via pop-ups, embedded content blocks have become less intrusive
How to Use a Neural Network to Determine the Best Sending Time for an Email and Increase Mailing Revenue by 8.5 times
585*GOLD Tests Hypotheses in Email and Applies Winning Strategies to SMS, Messengers, Social Media, Offline Advertising, and Procurement
How much money a company will earn or lose by integrating automated marketing
Sending Newsletters with AMP Content: Acquiring Permission from Gmail
What is the Integration Dashboard and how it helps business
Dodo Pizza: "Direct marketing gives us 19 % of our revenue from delivery and takeaway"