Site & App
Personalization
Adjust content and adapt offers in real time to increase
conversion rate and average order value
Turn anonymous traffic into reachable prospects with targeted forms
Use pop-ups and dynamic widgets to capture contacts and enrich profiles with details like phone numbers, birthdays, and preferences. Target only those who haven’t shared info yet, and apply frequency limits to avoid irritation and lost sales
Choose from hundreds of templates – gamified pop-ups, countdowns, one-click SMS opt-ins, and more. Easily customize everything in our flexible editor to match your website
Guide customers to the right fit
Cure decision fatigue with quizzes that surface the right products fast. Capture preferences along the way to power better targeting across all channels
Simplify discovery with AI powered
product recommendations
Show relevant products using full-funnel data – browsing, demographics, purchases (online and in-store), etc. Choose from 14 recommendation engines – from essentials like Bestsellers and Similar to advanced options like Personalized Post-Purchase Picks
Digital Marketing Manager
“Maestra helped us show our in-store merchandising expertise online. This mix of AI and human creativity has greatly improved our sales.”
Recommendations work out-of-the-box and update automatically. Shoppers always see in-stock, size-matched, and region-specific items. Use business rules to match products by color, style, price, etc.
Keep the website and app in sync
with your communication strategy
Align your website and app with email, SMS, and other channels. Show consistent offers and recommendations, surface sent promo codes, and use cross-device recognition – so shoppers can pick up right where they left off
Target offers in real time to boost
conversions and order value
In-session segmentation shows the right offer to the right shopper, keeping your margins safe. Use countdown timers, cashback banners, exit-intent pop-ups, loyalty reminders, upsell bars, and cart add-ons to drive revenue
Zero code required: your CSM takes care of setup and design
Capture feedback to reduce churn,
fix issues, and boost reviews
Trigger NPS, CSAT, and micro-surveys at the right moment. Follow up with unhappy customers to win them back. Prompt happy ones to leave public reviews
Flexible settings to anticipate every customer move
- In-session segmentation
- Frequency control
- Widgets prioritization
- Location-based targeting
- Works on your site or app, zero coding
- Reporting
- Flexible content composer
- A/B testing
- And much more
Explore more: turning customer data into personalized journeys
Our love language? Results
Recognized by industry
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Easy integration and migration
No IT required for support and operation
Your CSM handles all integration setups. You focus on strategy
More about white-glove service
Ready-to-use integrations with major platforms and support for custom needs via API and SDK
Reliability and security
Consistent performance – even under the demands of Black Friday
high load
2M RPM
processing speed
<300 MS
Upholding international standards to protect customer data
Worldwide data and platform locations
FAQ
Our website and app personalization includes:
- Pop-ups and lead forms
- Product picking quizzes
- Dynamic product recommendations and bundles
- Personalized banners, stories, and in-apps
- Embedded blocks, widgets, and bars
- Surveys and scorings
Everything works right out of the box with zero development needed — just pick a template from the ready-made gallery and tweak it to match your site’s look and feel.
You can tap into any data from customer profiles within Maestra CDP:
- Basic profile info (gender, age, etc.)
- Browsing behavior and product interactions
- Purchase history (online and offline)
- Quiz/survey responses (when voluntarily provided)
- Loyalty & referral status (tier, points, referrals, etc.)
- Session and device data (location, language, app version, etc.)
- Any custom attributes you collect in the CDP)
For first-time shoppers, there are:
- Lead capture forms for further nurturing
- Quizzes to simplify product discovery
- Contextual personalization based on current browsing behavior or session and device data (e.g. Similar-to-Viewed Items recommendations or Free delivery to your region banners)
In Maestra, you can control how many personalization elements appear in one session and how often they repeat.
On top of that, each element has flexible targeting options:
- When and how often it shows
- Which pages it appears on
- Which customer segments see it
Yes, you can use your own designs or choose from dozens of pre-made, fully customizable templates.
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