Real-time CDP

Unify customer data from every channel into operational segments. No extra budget or engineering help required

old tech vs new tech

Unify customer data into
a single source of truth

The unified customer profile powers AI decisions and hyper-personalized experiences. It scales effortlessly, even across complex multi-brand and multi-feed setups

expert
linkedIn Jennifer Fenton

Sr. Director of Marketing

“We no longer need that complicated stack. Maestra’s CDP captured far more customer signals than our previous stitched-together setup.”

benefit feature image

Target razor-sharp segments

Segment by customer, product, brand, order status, or purchase history. Unlock historical tracking, calculated fields, nested logic, and simple management of product libraries and feeds

benefit segments image

Resolve identities across touchpoints

Maestra auto-cleans and deduplicates your data to keep profiles accurate. Built-in error
checks and real-time alerts ensure your data stays reliable and actionable

11 → 44%

Share of identified customers offline

Decathlon identified 44% of offline

purchases in three months
benefit resolve identities image

Automate decisions

Boost performance and maximize personalization with AI. Maestra powers smart recommendations, auto-generated email and SMS content, next-best-action triggers, send-time optimization, and more

expert
linkedIn Kyle Cannon

Digital Marketing Manager

“We’ve got some really great algorithms to help grow
the customer interest and increase the ticket.”

benefit resolve identities image

Personalize
customer experiences

Create a seamless journey across your site, apps, stores, and marketing channels. Everything is synced in real time – offers, recommendations, loyalty, referrals, messages, preferences, product feeds, and delivery info

expert
linkedIn Jon Powell

Head of Experimentation, CRO

“Almost unlimited customization. Every customer action updates their profile instantly, and we use that data to tailor every campaign.”

benefit personalize customer experiences image

Orchestrate omnichannel flows
and campaigns

Push instant updates to promotions, loyalty, site personalization, and every channel –
email, SMS, push, ads, and messengers. Protect margins with smart offer escalation.
Boost engagement with flow branching, A/B tests, and AI recommendations

expert
linkedIn Etan Efrati

E-Commerce Manager

“In 3 months, we’ve seen our subscriber base grow by 20%, with our monthly assisted revenue quadrupling.”

First visit

First visit

Site
personalization

Site</br>personalization

Pop-up lead
form & quiz

Pop-up lead<br/>form & quiz
Identity<br/>resolution

Identity
resolution

Product
recommendations

Product<br/>recommendations

Email + Product recommendations

Email&nbsp;+&nbsp;Product recommendations

SMS + Personalized
promotions

SMS&nbsp;+&nbsp;Personalized<br/>promotions

Paid media
optimization

Paid media<br/>optimization

Mobile
push

Mobile<br/>push
Purchase

Purchase

Loyalty
program

Loyalty<br/>program

Referral
program

Referral<br/>program
2nd<br/>purchase</br>flow

2nd
purchase
flow

Get reliable analytics and insights

Understand what moves the needle with configurable attribution, full-funnel reporting,
goal tracking, and A/B testing that reveals true incremental revenue

expert
linkedIn Will Palumbo

Director of Marketing

“Maestra not only helps us collect leads but also enables us to optimize our lead magnets through A/B testing.”

benefit get reliable image

Our love language? Results

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Ranked highest in multiple categories by G2 users
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4.7
22%
repeat domestic revenue growth
“I switched from Klaviyo and couldn't be happier. The fee structure is straightforward and the features are already great but they keep adding new ones based on feedback.”
Case study
1:15
“I’m very happy with the product overall, and we’re even considering applying Maestra to our second brand as a 2025 project.”
Case study
2.1% → 5.1%
conversion rate in the
abandoned cart flow
“A distinctive feature of Maestra is the ability to flexibly configure CDP-based trigger communications and segmentation.”
Alexander Lezgin
Alexander Lezgin
CRM Marketer
4.5x
revenue increase
“Having used the platform for over a year, I can confidently say that this is the best solution available on the market in terms of cost-efficiency and functionality.”
Case study
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4.5
“I highly recommend this platform for anyone looking for a reliable marketing automation tool with top-notch support!”
German M.
German M.
Head of Operations
43.76%
cost per order reduction
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5.0
“I have worked with 2 other email marketing software before and I must say that the flows section of this platform is one of the easiest to integration.”
Kourosh J.
Kourosh J.
Marketing Manager
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4.5
“It let us save a lot of time for our developer teams, so all the email (and other direct) communications are concentrated within one marketing team.”
Peter Y.
Peter Y.
Direct Marketing Teamlead
21.33%
revenue share
“I would like to thank Maestra for the exceptional sensitivity and attention the team has shown to our company.”
Maria Nazarenko
Maria Nazarenko
Executive Director
Case study
11.77%
visitor-to-lead conversion rate
“The platform allowed us to manage and customize everything from dynamic email layouts to marketing flow analytics within a single-window mode.”
Mila
Mila
CMO
Case study
6:47
“Instead of the usual monthly check-in and upsell, the collaboration is constant, communication is immediate, and the team is truly invested in our success.”
Case study
2x
email engagement growth
“Maestra has become an essential part of our workflow. Its ease of use, reliable performance, and excellent support have exceeded our expectations.”
Case study
2.5x
ROI growth vs. Klaviyo
“They are designing, delivering, and managing our customer engagement which is resulting in producing 17% of our monthly sales.”
Case study
29.4%
revenue share
“Maestra has almost no competitors in terms of the breadth of capabilities it offers.”
Case study
9.7%
revenue share
“It was especially gratifying to observe that Maestra operates with a level of close collaboration that is often missing in many SaaS companies.”
Case study
11.77%
website lead conversion rate
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5.0
“Awesome! Effective client engagement, adaptable implementation, and rapid integration.”
Lana S.
Lana S.
Marketing Manager
Case study
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4.0
“In the three years we’ve worked with them, I’ve found them to be an efficient, very responsive company.”
Mario B.
Mario B.
VP Marketing
9%
incremental revenue
“The integration was easy even with our custom CRM system. Any questions we had were quickly answered.”
Felix Sirotin
Felix Sirotin
CTO
Case study
25%
lead-to-customer conversion rate
“With Maestra, a single person can run an entire company’s marketing activities, and that person doesn’t even need to be particularly tech-savvy.”
Ekaterina Milanovskaya
Ekaterina Milanovskaya
Loyalty Program Manager
Case study
21.6%
revenue increase
“Maestra became a single system for collecting customer data and communicating with our audience.”
Maxim Ladovir
Maxim Ladovir
Head of Digital Marketing
1:35
“I’m super pleased with what we’ve achieved together and can’t recommend them enough.”
Case study
4x
monthly assisted revenue growth
“We’ve not only significantly boosted our marketing efficiency but also created a cohesive omnichannel experience for our customers.”
Case study
9%
incremental revenue
“Maestra’s team was extremely helpful in setting up our system and developing strategies that led to a significant increase in sales.”
Tim Kremenetskiy
Tim Kremenetskiy
CEO
Case study
Several hundred thousand dollars of incremental revenue
“Thanks to the Maestra team, we as a brand have come closer to our customers.”
Alex Vologodsky
Alex Vologodsky
E-commerce Director
Case study
2.5x
ROI growth vs. Klaviyo
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5.0
“Maestra has been a game-changer. It’s not just a tool; it’s become an integral part of our marketing strategy.”
Eugene K.
Eugene K.
CMO
Case study
9.7%
revenue share
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4.5
“We’re really pleased with the customer service — we’re always given prompt and helpful answers to all our questions. The team is great to work with.”
Zharkyn I.
Zharkyn I.
Product Manager
Case study
29.4%
revenue share
“This revenue share is an excellent outcome for us. We’ve already been able to significantly enhance our communications and identify new growth opportunities.”
Case study
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5.0
“I’ve been using Maestra 6 months now and it’s hands down one of the best CRM solutions out there — I’d rate it a perfect 10/10.”
Anna F.
Anna F.
Marketing Manager
22%
repeat domestic revenue growth
“I switched from Klaviyo and couldn't be happier. The fee structure is straightforward and the features are already great but they keep adding new ones based on feedback.”
Case study
1:15
“I’m very happy with the product overall, and we’re even considering applying Maestra to our second brand as a 2025 project.”
Case study
2x
email engagement growth
“Maestra has become an essential part of our workflow. Its ease of use, reliable performance, and excellent support have exceeded our expectations.”
Case study
6:47
“Instead of the usual monthly check-in and upsell, the collaboration is constant, communication is immediate, and the team is truly invested in our success.”
Case study
21.6%
revenue increase
“Maestra became a single system for collecting customer data and communicating with our audience.”
Maxim Ladovir
Maxim Ladovir
Head of Digital Marketing
1:35
“I’m super pleased with what we’ve achieved together and can’t recommend them enough.”
Case study
2.1% → 5.1%
conversion rate in the
abandoned cart flow
“A distinctive feature of Maestra is the ability to flexibly configure CDP-based trigger communications and segmentation.”
Alexander Lezgin
Alexander Lezgin
CRM Marketer
4x
monthly assisted revenue growth
“We’ve not only significantly boosted our marketing efficiency but also created a cohesive omnichannel experience for our customers.”
Case study
2.5x
ROI growth vs. Klaviyo
“They are designing, delivering, and managing our customer engagement which is resulting in producing 17% of our monthly sales.”
Case study
4.5x
revenue increase
“Having used the platform for over a year, I can confidently say that this is the best solution available on the market in terms of cost-efficiency and functionality.”
Case study
29.4%
revenue share
“Maestra has almost no competitors in terms of the breadth of capabilities it offers.”
Case study
9%
incremental revenue
“Maestra’s team was extremely helpful in setting up our system and developing strategies that led to a significant increase in sales.”
Tim Kremenetskiy
Tim Kremenetskiy
CEO
Case study
star icon
star icon
star icon
star icon
star icon
4.5
“I highly recommend this platform for anyone looking for a reliable marketing automation tool with top-notch support!”
German M.
German M.
Head of Operations
9.7%
revenue share
“It was especially gratifying to observe that Maestra operates with a level of close collaboration that is often missing in many SaaS companies.”
Case study
Several hundred thousand dollars of incremental revenue
“Thanks to the Maestra team, we as a brand have come closer to our customers.”
Alex Vologodsky
Alex Vologodsky
E-commerce Director
Case study
43.76%
cost per order reduction
star icon
star icon
star icon
star icon
star icon
5.0
“I have worked with 2 other email marketing software before and I must say that the flows section of this platform is one of the easiest to integration.”
Kourosh J.
Kourosh J.
Marketing Manager
11.77%
website lead conversion rate
star icon
star icon
star icon
star icon
star icon
5.0
“Awesome! Effective client engagement, adaptable implementation, and rapid integration.”
Lana S.
Lana S.
Marketing Manager
Case study
2.5x
ROI growth vs. Klaviyo
star icon
star icon
star icon
star icon
star icon
5.0
“Maestra has been a game-changer. It’s not just a tool; it’s become an integral part of our marketing strategy.”
Eugene K.
Eugene K.
CMO
Case study
star icon
star icon
star icon
star icon
star icon
4.5
“It let us save a lot of time for our developer teams, so all the email (and other direct) communications are concentrated within one marketing team.”
Peter Y.
Peter Y.
Direct Marketing Teamlead
star icon
star icon
star icon
star icon
star icon
4.0
“In the three years we’ve worked with them, I’ve found them to be an efficient, very responsive company.”
Mario B.
Mario B.
VP Marketing
9.7%
revenue share
star icon
star icon
star icon
star icon
star icon
4.5
“We’re really pleased with the customer service — we’re always given prompt and helpful answers to all our questions. The team is great to work with.”
Zharkyn I.
Zharkyn I.
Product Manager
Case study
21.33%
revenue share
“I would like to thank Maestra for the exceptional sensitivity and attention the team has shown to our company.”
Maria Nazarenko
Maria Nazarenko
Executive Director
Case study
9%
incremental revenue
“The integration was easy even with our custom CRM system. Any questions we had were quickly answered.”
Felix Sirotin
Felix Sirotin
CTO
Case study
11.77%
visitor-to-lead conversion rate
“The platform allowed us to manage and customize everything from dynamic email layouts to marketing flow analytics within a single-window mode.”
Mila
Mila
CMO
Case study
29.4%
revenue share
“This revenue share is an excellent outcome for us. We’ve already been able to significantly enhance our communications and identify new growth opportunities.”
Case study
25%
lead-to-customer conversion rate
“With Maestra, a single person can run an entire company’s marketing activities, and that person doesn’t even need to be particularly tech-savvy.”
Ekaterina Milanovskaya
Ekaterina Milanovskaya
Loyalty Program Manager
Case study
star icon
star icon
star icon
star icon
star icon
5.0
“I’ve been using Maestra 6 months now and it’s hands down one of the best CRM solutions out there — I’d rate it a perfect 10/10.”
Anna F.
Anna F.
Marketing Manager

Easy integration and migration

No IT required for support and operation

Your CSM handles all integration
setups, so you can focus
on strategy
CSM integration
Plug-and-play integrations with major
platforms, plus support for custom
setups via API and SDK
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Reliability and security

Consistent performance – no
 slowdowns, even on Black Friday

high load

2M RPM

processing speed

<300 MS

Compliant with global data protection
standards to keep customer data safe
CCPA
Logging
GDPR
2FA authentication
ISO 27001:2013
SIEM integration
Data masking
SOC 2 Type 1
Access restriction
Worldwide data and platform locations

FAQ

What is a Customer Data Platform (CDP)?

A CDP is a single database that pulls together everything you know about each customer – from online purchases and store visits to emails opened and texts clicked. It collects data from all your tools (like CRM, website, app, cash register) and builds one complete, up-to-date customer profile.

This means marketers can quickly create segments and send personalized messages – without needing tech support.

Learn more:
What is a CDP: Harnessing the Potential of a Data Platform

How do I know if I need a CDP?

If you’re using different tools for email, SMS, pop-ups, loyalty programs, and more – then yes, you probably need a CDP.

When your data is scattered, it’s hard to personalize. Customers get generic messages, conversions drop, and you could be losing 5–10% in revenue.

A CDP solves this by bringing all your data into one place, so your communications can be more relevant and effective.

What makes Maestra’s CDP different?
  • Built for e-commerce. Unlike generic CDPs, Maestra is specifically designed for retail, offering seamless integration with e-commerce platforms, built-in support for product feeds, and ready-to-use custom and calculated fields – no dev time required.

  • All-in-one. Most CDPs only collect data. Maestra also includes email, SMS, push, site and app personalization, loyalty, referrals, promotions, product recommendations – even ad audiences. So you don’t need to juggle a dozen platforms.

How does data syncing work with Maestra’s CDP?

Maestra syncs all your data in real time – new leads, orders, product updates, catalog changes, customer events – everything flows in instantly. No delays.

Prefer batch syncing? That’s supported too.

But if something’s still lagging in your current setup, chances are we’ve already made it real-time.

How does Maestra’s CDP help improve customer engagement?

Maestra enhances customer engagement through:

  • Better targeted communications.
    Case study

  • Highly personalized offers, recommendations, and content.
    Case study

  • Seamless experience across all channels and touchpoints.
    Case study

Does Maestra offer reporting and analytics?

Yes! Maestra’s built‑in dashboards turn your data into actionable insights:

  • Use flexible attribution models

  • Track full‑funnel performance

  • Set and measure business KPIs

  • Get campaign and loyalty dashboards

  • Monitor list growth, email health, and A/B test impact

  • Manage multi‑brand setups

Are analytics included in the subscription?

Yes – every reporting and analytics feature is included, no extra charges.

Does Maestra handle the entire migration process?

Yes! Our team manages your whole migration – at no extra cost. Your dedicated Customer Success Manager will guide the process from start to finish, including:

  • Moving data from your current tools

  • Setting up integrations with your tech stack

  • Rebuilding flows, automations, and campaigns

  • Keeping your current platforms running without interruption

No need to allocate internal resources – we’ll take care of everything, making the switch seamless and efficient.

How long does it take to migrate to Maestra?

It depends on your setup, but here’s a general idea:

  • Standard migrations: 2–4 weeks

  • Complex migrations: 4–6 weeks

  • Full implementation including IP warming: 6–8 weeks

Need it done faster? Just ask – we can move quickly to meet your deadlines. And don’t worry: billing only starts once your migration is complete, so there’s no risk.

Can Maestra’s CDP handle custom use cases?

Absolutely. Maestra’s CDP is highly flexible and works across all kinds of businesses – including subscriptions, software, nonprofits, car dealerships, and more.

You can customize segments, journeys, product rules, and data models to your needs.

Maestra also supports multi-brand, multi-region setups and will build custom integrations for you.

Which platforms does Maestra connect with?

Maestra has 150+ ready-to-go integrations, including:

  • E-commerce: Shopify (one-click setup), Magento, Salesforce Commerce Cloud

  • Marketing & Analytics: HubSpot, Google Analytics, Klaviyo, Attentive, Yotpo

  • Media: Meta, Google

  • Customer Support: Zendesk, Gorgias

Need something more tailored? We’ll build tailored API integrations at no extra cost and no dev time on your side required.

Is Maestra a reliable platform?

Yes – Maestra has been around for over a decade and powers customer data and lifecycle marketing for global brands like: Gap, Under Armour, Quiksilver, L’Oréal, UGG, JBL, Nespresso, Crocs, Birkenstock, T-Fal, Miele, Panasonic, and more.

A few facts:

  • Our average customer stays with us over five years.

  • We offer 150+ native integrations.

  • We continuously update the platform to stay ahead of your needs.

Maestra is built for scale, stability, innovation, and long-term growth.

Is Maestra’s CDP scalable? Can it handle large databases and high-traffic websites?

Yes – it’s built for scale. Whether you’re a small team or a global brand, Maestra can handle high volumes of data and traffic with ease. Here’s how:

  • Trusted by top brands like L’Oréal, Under Armour, Crocs, and Gap

  • Built to perform – loads in milliseconds and powers real-time personalization at scale

  • Proven range – works just as well for 30,000 profiles as it does for 65 million

  • Robust data management: real-time customer profiles, 150+ integrations, and seamless data syncing

  • Scalable support: our team works closely with you to grow without growing pains

How can we measure the success of Maestra’s CDP implementation?

Clients usually start seeing results fast. Some of the most common wins include:

  • 5–15% increases in incremental revenue

  • 5–15% boost in website conversion rates

  • Up to 40% growth in average order value

  • Up to 25 hours saved each month on manual tasks

  • ROI of 20x or more – often within just a few months

  • Stronger engagement: email open and click rates up to 50% higher

  • Lower cost per order – down as much as 44%

  • Up to 75% savings on marketing tools by consolidating into one platform