Product overview
The most unified platform for next-level marketing
With a commerce-specific data model that delivers enterprise-grade capabilities, scalability, and unmatched time to market



Platform video tour
Explore key features in action with Julia Lo, Customer Success Team Lead
A symphony of 10 products, seamlessly coordinating in real time
With a commerce-specific data model that delivers enterprise-grade capabilities, scalability, and unmatched time to market
Real-time CDP
Real-time CDP
Unify customer data from all channels into actionable segments with AI-powered behavioral insights.
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Real-time updates across all channels
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Advanced segmentation:
Product, brand, order, and status-based segments; nested segments; subtraction
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Identity resolution
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Full journey tracking:
Session, search, category, browsing, cart, and checkout
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Historical segment data tracking
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Custom and calculated fields
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Automated data cleansing and deduplication
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Error monitoring and alerts
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Product library & feed management
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Multi-brand & multi-feed support

Site personalization
Site personalization
Adjust content and promotions in real time to increase conversion rates and average order value.
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In-session segmentation
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Frequency control
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Prioritization
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Location-based targeting
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Flexible content composer
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Elements:
Pop-ups, quizzes, surveys, games, voting polls, embedded blocks, product recommendations, stories, widgets, banners, bars

Omnichannel journey builder
Omnichannel journey builder
Build seamless, adaptive flows across all channels to boost customer lifetime value.
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Orchestration of:
Loyalty programs, promotions, site personalization, and all channels—email, SMS, push, and media
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Gradually increasing offers
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Real-time flow branching
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Pluggable channels
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A/B testing
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Channel rotation
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Next best action suggestions

Product recommendations
Product recommendations
Drive upsells, cross-sells, and downsells with AI-curated suggestions.
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14 AI algorithms
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Website recommendations:
Homepage, categories & listing pages, product pages, shopping cart, 404, empty search
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Email recommendations
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Support for anonymous visitors
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Flexible content composer
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Manual adjustments
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In-session updates

Loyalty, promo & referrals
Loyalty, promo & referrals
Maximize customer lifetime value and drive word-of-mouth with integrated rewards and incentives.
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Discounts & bonus points
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Promo code engine
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Referral programs
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Gift card management
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Customizable strategies
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Real-time offers
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Integration across all channels
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POS processing

Send hyper-personalized emails at peak engagement times with unmatched deliverability.
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Home-grown drag-and-drop composer with alternative editing options
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Product & content recommendations
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Advanced deliverability
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Automated campaigns
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Conditional blocks
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Optimized email size
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Rendering upon sending
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Language & font size switching
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AMP
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Transparency with detailed tracking and reporting
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Auto-generated content
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Optimal send time prediction

SMS & MMS
SMS & MMS
Drive immediate action with timely, direct messages that complement your broader strategy.
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$0.0045 per SMS + carrier fees
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$0.012 per MMS + carrier fees
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RCS (Rich Communication Services)
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Tap-to-Text SMS subscription
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Cart restoration links
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Short numbers
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Short codes
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Top-tier deliverability rates
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Legal compliance
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Auto-generated content
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Optimal send time prediction

Mobile push & App personalization
Mobile push & App personalization
Boost app engagement with personalized notifications and content, fully synchronized with other channels.
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Campaigns
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Flows
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Transactional messages
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In-app messaging:
Pop-up, promotions, contact forms, etc.
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Real-time CDP-backed segmentation for highly targeted messaging
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SDK integration for iOS, Android, Flutter, and React Native

Paid media optimization
Paid media optimization
Streamline ad spend and improve performance with real-time, CDP-backed segmentation.
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Paid media integrated into the customer journey
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Look-alike audiences
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Facebook
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Instagram
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Google
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LinkedIn
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Other media

Reporting
Reporting
Unlock actionable insights with comprehensive analytics that simplify decision-making and optimize results.
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Configurable attribution
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Full-funnel reporting
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Business goal tracking
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Loyalty dashboard
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Campaign dashboard
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List growth reporting
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A/B testing with incremental revenue impact
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Email health monitoring
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Multi-brand management

Maestra AI
Maestra AI
Maximize efficiency and personalization with AI tools that actually work—thanks to a real-time CDP behind it.
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Product recommendations
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Auto-generated email and SMS content
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Next best action suggestions
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Optimal send time prediction
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Coming in 2025:
Analytic insights, segmentation, flow builder, email builder

An all-in-one platform empowers you to next-level marketing
Unify customer data, personalize every touchpoint, and boost efficiency
Streamlined tech stack
With a previous-generation tech stack
Integration chaos from scattered tools ruins customer data consistency and accurate attribution.

With Maestra
A 360-degree customer profile and single toolkit ensure data and analytics accuracy.

Seamless customer journey
across all channels that drives conversions.
With a previous-generation tech stack
Customers receive spam-like offers, and brands erode margins with mass discounts.

With Maestra
Every interaction is tailored—like a consultant who knows your product and pricing preferences.

Unmatched results
radically increasing efficiency— with the same budget and team.
With a previous-generation tech stack
Siloed tools limit performance and drain resources, leaving teams stuck in manual work with little payoff.

With Maestra
One platform boosts conversions and maximizes efficiency—without adding complexity or headcount.

abandoned cart flow
abandoned cart flow
Easy integration and migration
No IT required for support and operation

Reliability and security
even under the demands of Black Friday
high load
2M RPM
processing speed
<300 MS
FAQ
How long does a migration to Maestra take?
Migration timelines depend on the complexity of your setup. Here’s what to expect:
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Standard migrations: 2–4 weeks
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Complex migrations: 4–6 weeks
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Full implementation (including IP warming): 6–8 weeks
Need to move faster? We can expedite timelines to fit your goals. Importantly, billing only begins after your migration is complete, ensuring a risk-free transition.
Does Maestra handle the entire migration process?
Yes, our team takes care of the entire migration process at no extra cost. Your dedicated Customer Success Manager will oversee everything, including:
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Transferring data from your existing platforms
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Setting up integrations with your tech stack
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Rebuilding flows, automations, and campaigns
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Keeping your current platforms running without interruption
You won’t need to allocate internal resources—Maestra handles it all, making the switch seamless and efficient.
What’s involved in switching platforms to Maestra?
We’ve designed the transition to Maestra to be smooth and stress-free. Your systems stay live while we handle setup in the background. Here’s what’s included:
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Full migration of your data
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Integration setup with tools like Shopify, Salesforce, and HubSpot
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Recreation of your flows, automations, and campaign templates
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Review and optimization of existing flows
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IP warming to ensure email deliverability
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Customized training and onboarding for your team
You stay focused on your business—we’ll handle the rest.
Which platforms does Maestra integrate with?
Maestra offers 150+ pre-built native integrations to streamline your flows. Popular connections include:
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E-commerce: Shopify (one-click setup), Magento, Salesforce Commerce Cloud
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Marketing & Analytics: HubSpot, Google Analytics, Klaviyo, Attentive, Yotpo
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Media: Meta, Google
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Support: Zendesk
Need something custom? We’ll build tailored API integrations at no extra cost—no dev time required. Maestra ensures compatibility with your full tech stack, no matter how complex.
How mature and reliable is Maestra’s
platform?
Maestra has been a trusted platform for over a decade, built to power both Customer Data Platform (CDP) needs and advanced lifecycle marketing. We’ve supported global brands like Gap, Under Armour, Quiksilver, L’Oréal, UGG, JBL, Nespresso, Crocs, Birkenstock, T-Fal, Miele, and Panasonic, across a wide range of industries.
Originally founded in Europe, Maestra expanded to North America in recent years and continues to grow with:
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An average customer retention of over five years, reflecting long-term trust and satisfaction
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More than 150 native integrations to support a wide range of business needs
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Ongoing platform updates to keep up with evolving marketing demands
With nearly two decades of experience and a proven track record, Maestra is built for scale, stability, innovation, and long-term performance.
What kind of support does Maestra provide?
Maestra offers white glove Customer Success support included with every subscription, designed to function as a true extension of your team. Here’s what included:
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Personalized attention: Each Customer Success Manager handles only 15 accounts (compared to the 60–125 industry norm)
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Availability: Shared Slack or Microsoft Teams channels for real-time collaborations
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Rapid response: 5-minute SLA on inquiries
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Proactive guidance: Weekly strategy calls to align efforts and optimize outcomes
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Hands-on help: We assist with everything from migrations and flow audits to automations, segmentation, testing, reporting, and strategic recommendations
We’re fully invested in your success—we work alongside you every day to help you get the most out of Maestra.
Can Maestra be implemented partially or used
for specific features?
Yes. You can start small with high-impact features like product recommendations or site personalization and expand over time. That said, you’ll unlock the full value of Maestra when it’s used as a unified platform. Here’s how we support both approaches:
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Unified benefits: The platform works best end-to-end, with the CDP powering deeper segmentation and cross-channel personalization
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Strategic approach: We’ll help you start with specific features and map a plan for full adoption
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Scalable growth: Many clients begin with targeted use cases, then scale into the full platform to deliver a more connected, personalized customer experience
Is Maestra scalable? Can it handle large
databases and high-traffic websites?
Yes, Maestra is highly scalable, built to support large databases and high traffic environments. It’s trusted by enterprise brands and smaller teams alike:
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Proven success: Handles databases from 30K to 65M; works equally for teams of 1-3 or global organizations; backed by 10+ years of product innovation
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Enterprise infrastructure: Used by leading brands like L’Oreal, Under Armour, Crocs, and Gap
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High performance: Loads in milliseconds, delivers real-time recommendations and personalization, and supports everything from small sites to large-scale operations
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Robust data management: Maestra’s CDP core supports real-time customer profiles, 150+ integrations, and seamless connectivity across your systems
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Scalable support: Dedicated teams work with you to ensure smooth scaling and ongoing optimization
Why choose Maestra over other platforms?
Maestra offers a high-impact, ROI-driven platform—with the hands-on support you won’t find elsewhere.
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Truly all-in-one: CDP, email, SMS, site personalization, product recommendations, and loyalty programs—all in a single platform
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Unmatched support: Dedicated Customer Success Managers handle only 10-15 accounts (vs. hundreds elsewhere). Get 1:1 guidance, real-time Slack/Teams access, and weekly strategy calls
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ROI-first approach: Maestra delivers measurable growth >20x ROI within months. Plus, month-to-month billing keeps incentives aligned
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Proven track record: 10+ years of platform development; 5+ year average customer retention; trusted by hundreds of e-commerce brands worldwide—from niche brands to global names like L’Oreal, Under Armour, Crocs, and Gap
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Affordable: Get enterprise-grade features at mid-market pricing
With Maestra you’re not just buying software—you’re getting a platform built for growth and a team that grows with you.
What results can I expect with Maestra?
Here are some of the measurable outcomes our clients typically see after switching to Maestra:
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Incremental revenue gains of 5–15%
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Increased website conversion rate increases of 5–15%
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Higher average order value, growing by as much as 40%
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Reduced resource demands, saving up to 25 hours per month
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ROI exceeding 20x—often within just a few months
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Stronger engagement metrics (e.g., open rates and click rates) improving by up to 50%
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Lower cost per order, with reductions up to 44%
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Marketing tech stack savings of up to 75%, thanks to platform consolidation