Gmail Clipping Solved: 4ocean Reduced Email Size by 30% over Klaviyo Using Maestra Email Editor

4ocean fights ocean plastic pollution, removing five pounds of trash per product sold, with all profits funding cleanups. They have cleared 36M pounds since 2017
Company size. 
250 employees
author
Vice President Marketing
Challenges
• Gmail Clipping: Some emails created in Klaviyo were being clipped by Gmail due to excessive size • Deliverability Concerns: The clipping of the unsubscribe button in emails created an inconvenience for those who wished to opt out. This difficulty might lead some recipients to mark emails as spam, posing a risk to email deliverability rates
Solutions
After switching to Maestra, the customer success manager rebuilt all emails using the Maestra Email Editor, which is designed to optimize HTML code
Results
A 30% reduction in email file size ensuring:• Emails are no longer clipped by Gmail• Emails download faster, enhancing user experience even on slower connections

Integrated with. 

Shopify

Switched to Maestra from. 

Klaviyo

Email Size Comparison

Image
  • 30%
    reduction in email file size ensuring emails are no longer clipped by Gmail and download faster

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