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A knowledge base for everyone who works in marketing
How to Stay Compliant with Texas’s New SMS Marketing Law (Effective Sept. 1, 2025)
Website Shows Different Products Based on Your Actual Device
"Less Is More": How Strategic Curation Beats Customer Decision Fatigue and Boosts Sales
JOLYN Drives 7% of Sales with Assistance from Product Recommendations
CSAT Survey Uncovers Hidden Headaches
Smart Popup Speaks Customer’s Native Language
3 Hard Truths About Branding Every Marketing Leader Must Accept
Blossom Flower Increases Website Conversion by 14% with a Product-Picking Quiz
Defence Mechanisms Drives 8.9% of Sales with Assistance from Product Recommendations
JOLYN Achieves +26% in Campaign-Driven Revenue After Switching from Klaviyo to Maestra
Coolibar Unlocks 33.6% More Campaign Revenue After Switching From Klaviyo to Maestra
Fixing “Too Many Choices” with a Flower-Picking Quiz
JOLYN Achieved 9x Winback Flow Conversion Growth with AI-Powered Automation
CDP vs DMP: What’s the Difference Between These Data Tools?
Consultant-Signed Emails Bridge In-Store and Online Bonds
Metropolitan Group Generates 20.4% of Leads Through Precision-Targeted Marketing
Why You Should Consider Switching to Maestra During Your E‑Commerce Replatforming
Long Delivery Times Killing Sales? Try “Need It Sooner?” Recommendations
JOLYN Increases Email Capture by 21% with AI-Optimized Popups
3 Content Marketing Myths Costing You Conversions (And How to Fix Them)